By local custom, the family rides with the hearse all the way to the crematorium.
Tips
usage
Many crematoriums now go by the gentler name 殡仪馆 (funeral home), where the farewell ceremony is also held.
culture
In web-novel slang, 火葬场 is the painful comeuppance of a hero who treated the heroine coldly and later has to beg her back, from the saying 虐妻一时爽,追妻火葬场 (mistreating your wife feels good for a moment; chasing her back is the crematorium).